Publications  Made in Germany - als Marke und Kennzeichnung; Möglichkeiten und Einschränkungen 20.12.2017 preview

Made in Germany - als Marke und Kennzeichnung; Möglichkeiten und Einschränkungen

Made in Germany - als Marke und Kennzeichnung; Möglichkeiten und Einschränkungen

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PUBLICATION published on 20.12.2017


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Availabilityin 7 working days *)
Price12.80 USD excl. VAT
12.80 USD

Product information:

Designation: Made in Germany - als Marke und Kennzeichnung; Möglichkeiten und Einschränkungen
Approximate weight : 300 g (0.66 lbs)
Note: Paperback / softback, Sewn
Publication date: 20.12.2017
Country: German publication
Category: German publications
*) If the goods is not available in stock and must be ordered at the publisher, the actual shipping and handling costs will be added. We will inform you about the details based on your request sent to info@normservis.cz, eventually dialing +420 566 621 759.

Annotation of standard text:

Labelling a product as "Made in Germany" has the effect of implying that the product is of superior quality, with the result that this indication appears to be a quality label encouraging consumers to assume they are buying a high-quality product. Customers associate the indication of geographical origin with certain technical standards and high-quality workmanship, and transfer these characteristics to the corresponding product. As the "Made in Germany" label is considered an indication of quality, its use is linked to a series of admission criteria. This brochure seeks to provide orientation by summarizing the most important requirements.This publication is the result of cooperation with Brand Finance, a company specialised in monetary brand evaluation. (www.brandfinance.com)

Product Type:Paperback / softback, Sewn
ISBN: 9783410282181
Publisher:DIN Media GmbH
Edition:1
Language:ger
Note:Unit weight: 60 gr, Width: 210 mm, Height: 105 mm

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